Please note: The algorithm descriptions in English have been automatically translated. Errors may have been introduced in this process. For the original descriptions, go to the Dutch version of the Algorithm Register.

OBI Media Monitor

Software for monitoring social media sentiments on specified topics.

Last change on 21st of June 2024, at 10:25 (CET) | Publication Standard 1.0
Publication category
Impactful algorithms
Impact assessment
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Status
Out of use

General information

Theme

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Begin date

01-2018

End date

09-2021

Contact information

info@wshd.nl

Link to publication website

https://www.obi4wan.com/nl/producten/media-monitoring/

Responsible use

Goal and impact

The aim is to explore how citizens think about issues affecting the water board. Based on these insights, the water board's communication strategy or working methods can be adjusted.

Considerations

By following social media, you can learn a lot about how people think about the water board and the actions they take. As a result, it is not always necessary to question citizens directly.

Monitoring social media can provide valuable insights about public opinion and people's feelings about the water board and its activities. People often express their opinions, complaints and compliments on social media platforms, such as Twitter, Facebook and online forums. By monitoring these channels, the water board can gain a better understanding of what is going on among the public.

The advantage of this approach is that it is less intrusive for citizens, as they do not have to be questioned directly. Instead, opinions and feedbacks are voluntarily shared on social media. This gives the water board valuable information with which they can improve their communication strategy and actions and respond more effectively to the public's concerns and needs.

Human intervention

Based on what the algorithm indicates, the water board can adjust its communication strategy or course of action.

Risk management

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Operations

Data

  • twitter.com
  • facebook.com
  • linkedin.com

Links to data sources

  • X (voormalig Twitter): www.x.com
  • Facebook: www.facebook.com
  • LinkedIn: www.linkedin.com

Technical design

Based on what the algorithm indicates, the water board can adjust its communication strategy or course of action. However, the water board has no control over exactly how the algorithm works because it is a closed and third-party software-as-a-service (SaaS) application.

External provider

Spotler Engage

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